NCAA officials have begun the process of allowing college athletes to earn money from endorsement deals.

On Tuesday, the NCAA’s board of governors voted unanimously to begin changing its rules “in a manner consistent with the collegiate model”.

Last month, California passed a bill that would allow college athletes in the state to take money from endorsement deals involving their name or likeness. Florida introduced a similar bill this week.

Should college athletes be allowed to make money off their likeness? Taking it one step further, should college athletes be paid by the university?